Article marketing is a highly intensive task that requires cutting-edge content marketing tools. These tools will make the process faster and increase your productivity. One of the widely recognized best practices for producing articles is content curation.
Content curation is the process of searching through the digital jungle of text for the best articles. The next step is publishing them on your blog or social media profile. They are not posted as your own but as a curated article that will have a link back to the original post.
Adding curated articles into your content mix is an excellent way to generate a constant supply of relevant content. Leave the hair-pulling pressure and frustration that comes with creating your articles behind. Having the best content curation tools to speed up the article curation process is one of the best things in the content marketing world.
Why Is Content Curation Important?
Article curation offers crucial benefits to any small business seeking to grow and maintain its social media presence.
For one, it will save you time in producing content. You don’t have to provide original articles every single time. In fact, you don’t want to do that. Curating content adds value to your readers because you are giving them diverse perspectives on certain issues. Author A may have a different take on a topic that your readers might find stimulating. So posting Author A’s content on your social media exposes your followers to a thought-provoking article.
You also want to convey the idea that you’re reading up on and staying connected with industry experts. This is because your readers will start seeing you as an expert as well, and curating their article is a perfect way to do this.
Why Should You Get a Content Curation Tool?
Life is so busy that even the supposedly simpler process of article curation can become too time-consuming still. In this case, your best option is not to hire additional staff for curating content. This be costly – think about the costs of employee perks and benefits!. However, using a content curation tool that will curate worthy posts and post them on your social media profiles is a great way to reduce your cost.
Roosterly, an industry leading content curation tool, is a cost-efficient solution for your curating needs. All you’ll have to pay for is a monthly subscription fee that is nothing compared to the money you’re losing in your slow content curation process.
You’ll get fresh and relevant articles every time, posted for you at the right time of the day. You can choose how many posts you want to be posted every week, and you will also be able to monitor the posts’ performance through a monthly performance report that Roosterly prepares for its clients.
We have the best content marketing tools since it curates content, posts the articles on your social media, and tracks its performance. You can use all these services in just a single content curation tool, thus boosting your productivity.
Choosing the right content marketing tools to invest in is a major content marketing decision since getting the wrong tool can cost you more than money in the process. Invest in Roosterly now for a quality and affordable article curation service.